Animated Content
Animation… in a nutshell
Now I’m sure you’ve seen some animated videos on your social media apps, but what exactly is animation? Animation, in essence, allows us to simplify complex ideas and storify technical and complex jargon.
Let’s say you’re running a business in a “boring” industry. Although you may find your work fun and exhilarating, your everyday consumer may not view it the same way. Luckily, the technical concepts that you use in your business can easily be explained to consumers through simple and engaging stories. That’s where animation comes in.
The Main Issue
The cost of a junior animator alone is $80,000/year. To put it simply, animating is expensive. On average, a normal 30 second long animated video would take $2,500 in production costs alone. Whichever way you look at it, if you want to entrance and capture your audience of consumers through animated videos, it’s going to cost you a fortune.
Now the primary solution for this issue is to try to find cheaper methods of producing animated content. That’s where we hang our hats. Through a long and rigorous R&D process, we’ve figured out a way to make this dream a reality.
